Aliénor Amet created Basanne to combine a vision of engineer with her passion for horseback riding. Co-created with her community of riders, Basanne is committed to being a sustainable riding brand.
The first piece is the riding pants. Thought to be the most strong and durable as possible, it is adjusted in every detail: laboratory tested fabrics, European origin material, tests when worn on horseback. Numerous exchanges with the design office and riders have lead to the development of a technical piece that combines comfort, functionality and fit for a wide range of sizes.
Artistic support for the launch of the brand: definition of the brand's DNA and history, product development (color ranges, design, fitting).
Designer - Consultant / Artistic support
Brand launch - The pants - SS2022